BT Sport will be rebranded as TNT Sports on July 18, 2023. The move comes after BT and Warner Bros. Discovery announced a joint venture in May 2022 to combine their sports businesses.

TNT Sports will be available on the same channels and platforms as BT Sport and will continue to offer the same range of sports programming. However, the rebranding is seen as a way for BT and Warner Bros. Discovery to create a more unified sports brand.

The move to rebrand BT Sport has been met with mixed reactions from fans. Some fans have expressed concerns that the rebranding will lead to higher prices or a reduction in the quality of programming.

However, BT and Warner Bros. Discovery have said that they are committed to providing their customers with the same level of service.

The rebranding of BT Sport is the latest in a series of changes to the UK sports broadcasting landscape. In recent years, there has been a growing consolidation trend among sports broadcasters, as companies look to reduce costs and increase their market share.

The rebranding of BT Sport is likely to have a significant impact on the UK sports broadcasting market. It remains to be seen how fans will receive the move, and whether it will lead to changes in the way that sports are consumed in the UK.